Chances and Choices
Empowering Communities Through
Affordable Wellness
Our mission is to provide accessible, holistic wellness solutions that empower individuals and organizations to make lasting, positive changes
Vision
We envision a world where holistic health and wellness are not luxuries, but fundamental rights accessible to all, creating healthier, more resilient communities for generations to come
Our Story
Chances and Choices Wellness was born in 2014 out of necessity, faith, and purpose. In East Texas, where health and wellness were rarely prioritized and preventable illnesses were all too common, one man took action—offering free personal training sessions in his neighborhood to anyone willing to show up and take a step toward better health.With no gym, no funding, and no formal platform, workouts took place in parks, backyards, church basements, and schoolyards. The early mission was simple: serve the overlooked, educate the underserved, and break generational cycles of poor health by showing people they could take control of their well-being—if given the tools, encouragement, and consistent support.What began as a solo effort to help a few grew into a movement that supported many. Churches began opening their doors, schools reached out for wellness support, and communities—especially low-income neighborhoods—began embracing the idea that wellness could be both accessible and affordable.Over time, the initiative evolved into what is now known as Chances and Choices Wellness—a faith-rooted, community-centered wellness brand committed to helping individuals and families achieve lasting transformation. Programs are built to address the full person: physically, mentally, emotionally, and spiritually. The brand’s foundation is built on servant leadership, strategic partnerships, and practical wellness tools that meet people where they are.At its core, Chances and Choices exists to answer one ongoing question:
What if people were given real chances and equipped with real choices?The mission remains clear:
To provide holistic, affordable, and faith-aligned health and wellness services to those who need it most—one community, one church, one family at a time.
Meet the Founder
Kiounis “Ki” WilliamsKiounis Williams is the founder of Chances and Choices Wellness, a mission-driven brand rooted in faith, service, and community. A native of East Texas and former collegiate athlete, Kiounis witnessed the impact of preventable diseases in underserved areas and responded by offering free fitness training to those with limited access.With a background in Health and Wellness Management, an MBA, and certifications in personal training and mental health first aid, Kiounis brings both expertise and empathy to his work. His vision remains clear: to create accessible, affordable, and holistic wellness programs that empower individuals and transform communities.
Testimonials
"The corporate wellness program has been a game-changer for our team's morale and health. The approach is engaging, affordable, and truly effective."- Sarah L., HR Director
"As a host for the 'Movement is Medicine' classes, we've seen our community come together in such a positive way. Chances and Choices makes it so easy to make an impact."- Pastor John M., Community Church
"The personal training programs are top-notch. I finally found a plan that fits my budget and my busy schedule. I've never felt better!"- Kathryn, Client